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Freelance Bilingual Copywriter & Brand Messaging Partner

Your words aren't lostThey're just waiting to be found

Most brands talk.Few actually say something.Even fewer carry it well across languages.
As a bilingual copywriter, I work with brands to craft their messaging in a voice that sounds like them.
Together, we take a light to the corners, uncover stories tucked away, and give them space to speak for themselves.
Let's find your words and bring them home. In English. In Arabic. In human language above all.
Reach out at .moc.idrujruon%40jn

Select Projects

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Emaar, UAE

Hero Script - EN

A dynamic, aspirational narrative that elevates brand prestige while promoting the luxurious seafront destination at Rashid Marina and Yachts

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Unicef, Lebanon

Concept & Script - AR

From concept to script, a narrative that saves 3 characters from phishing attacks, thanks to typical Lebanese accidents. Still, مش كل مرة بتسلم الجرة

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Europe in Art, KSA

Video Script - AR

A linguistically artistic invitation to a digital exhibition featuring Europe's famous masterpieces in light and 3D maps. Performed by the famous poetic voice of Jihad Al-Atrash

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TeliTravel, Africa

Brand Voice - EN

Developing the brand’s voice for launch, defining tone pillars and crafting short-form content samples for a young, digital-savvy audience

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Chevrolet, UAE

Transcreation - AR

Crafting the Arabic copy for Spark EUV's email content, appealing to adventure lovers and urban explorers

Localize Your Brand Copy

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Rowad, KSA

Blog Writing - AR

Digestible, informative Arabic blog post for entrepreneurs and SMEs, covering customer service and retention tactics for long-term business growth

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200+ Client Brands

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15+ Industries

Mile Markers

88 -Make Money- (Outline)Created with Sketch.

Winning big accounts in localization pitches

Supervising the subtitling of
Lebanese feature film, “Morine”

Supported agencies in Arabic localization hires through candidate evaluation

3rd places at Young Lions Print Competition & ArabNet’s Beirut Creative Combat

1st prize winner at the Ministry of
Culture’s Arabic Short Story Competition


Testimonials

I have worked with Nour for about a year, and it has been a year of non stop inspiration, Nour isn’t your average human, her brain works in a much more complex manner than the average person, her constant questioning of concepts, briefs, theories, philosophies, you name it, has lead her to be one of those copywriters that will always provide you with a profound piece of creative, no matter what the brief is for, the result will always be consistently brilliant.

Amr Younis

Former Creative Director, MRM McCann

You are so much more than just a great copywriter. You are a true storyteller – your words cross the boundaries of language and culture. You take your audience on a journey, regardless of where they are from. I have had the honour of watching your mind weave thoughts into poetry, insights into inspiration, and you are truly a master of your craft. You are that once-in-a-lifetime talent. The world deserves to read your words. Never stop writing.

Sam Middleton

Former Creative Director, MRM McCann

Nour played a pivotal role in our crucial project, consistently upholding its quality standards. Her insightful feedback greatly contributed to the team's understanding of the client's expectations. The client expressed immense satisfaction with the quality of work and even demonstrated a willingness to wait for Nour during her absence to ensure the project's continued high-quality output.

Vinod Iyer

Project Manager, Acolad

Words cannot describe the amount of effort Nour puts into each job. She is always very proactive, responsive, and motivated to deliver flawless work that meets each job requirement. Thank you Nour for a smooth collaboration as usual.

Gwen Boujaoude

Managing Director, Brandem

I’m so happy we crossed paths with Nour. Not only is she an incredibly talented wordsmith, she’s a delight to work with and a person you can absolutely rely on to always bring sharp strategic insight and superlative craft skills to the table, even on the most complex of briefs.

Catherine Barr

Director, FranklyFluent

We have been working with Nour for over three years now, and we continue to be impressed by her diligence, always coming to us with new ideas out of her own initiative. She always delivers on time and with consistently high quality. Wonderful person to work with.

Raneem Mourad

Managing Partner, Kashida